Hi, at JavaOne 2012 last week a reader of this blog asked me why I hadn’t posted much lately. It was a good question and it stimulated, amonst other things, this post
There are a couple of reasons:
- Firstly, since December 2011 I have been CTO of Terracotta. Before that I looked after Ehcache at Terracotta. The stuff I am working on is pretty much inseparable from the what the company is doing. A lot of the work I am doing these days is research around in-memory. Some of these might become products and some not. It could cause a level of confusion (it has done in the past) to blog about these things. Care needs to be taken and blogs coordinated with Product Management and Marketing. This increases the time cost of doing it and makes it much less of a spontaneous activity, which is how I did in the past.
- Secondly, we do press and analyst briefings around important news and new product releases, with embargoes in place until publication date. Then once the journalists and analysts write it up, the news is already out so it’s old news.
- Thirdly, in June 2011 Terracotta became a wholly owned business unit of Software AG which is a German public company. Once again, care needs to be taken around publicising research under way.
- Fourthly, the role of the blog itself is less popular. On Twitter you can follow @gregrluck, @ehcache and @bigmemory. On LinkedIn we have a Big Data + In-Memory = BigMemory community we are kicking off which most of the technical people will be members of.
So I will be blogging less and participating a bit more on Twitter and LinkedIn.